The Oxford Research Agency

Price Optimisation

We have taken our pricing research knowledge from our volumetric models and built Price OxyGen, a new model to optimise the price of your product with volume and value sales built into the calculations. 

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It features:

  • Simple consumer research approach to identify optimal price
  • Built-in simulator to evaluate different price points, shelf positions, stock-outs and pack size
  • Competitor reaction to your changes in price
  • Full volumetric impact of change in price and pack size
  • Advanced simulation techniques
  • Online or face-to-face approach

Price has never been so important. Speak to us to find out how to maximise the price of your product. Contact Chris Sinclair for more information.

 

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